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In Spring 2016 Marc-Christian published his first book "Key Money Talks | From Zero to Bahnhofstrasse".
A leading international retail expert serving retailers, high-end fashion and luxury brands as well as landlords and investors, Marc-Christian Riebe founded The Location Group in 2005. An advisor with a vast international reach, Marc-Christian Riebe brings among the most robust, expansive retail client lists in the industry, including fashion as well as non-fashion retail brands and restaurants. He also represents various investors and landlords in Switzerland and Europe.
Marc-Christian Riebe has been involved with some of the most prominent leasing and sales deals in Switzerland, Germany, Austria and various other European major cities in the last decade, and represents runway’s finest including LVMH, Kering (formerly PPR), Richemont and Inditex brands, as well as Brunello Cucinelli, Eres, Moncler, among others.
In 2013 he negotiated the 30 million Swiss francs lease of a property at Schwanenplatz in Lucerne to one of the world’s leading jewellers, representing the landlord. From 2005 to 2012, Marc-Christian Riebe was involved in more than 1 billion Swiss francs in lease and sale transactions.
Other Luxury Brands Marc-Christian Riebe has placed on behalf of the tenants or landlords include: Belstaff, Billionaire, Hugo Boss, Chopard, Dsquared, Escada, Fogal, Gucci, Hermès, Jet Set, Jimmy Choo, Ladurée, Longchamp, Loro Piana, Louis Vuitton, Peutery, Piaget and Tara Jarmon.
With a national reach spanning the most high-profile retail areas, Marc-Christian Riebe has dominated retail leasing on Zurich’s Bahnhofstrasse, Rennweg and Niederdorf (Soho of Zurich), at Rue du Rhône and Rue du Marché in Geneva, Rue du Bourg in Lausanne, via Maistra and via Serlas in St. Moritz, as well Munich’s Maximilianstrasse and the top retail markets in Amsterdam, Antwerp, Budapest, Brussels, Berlin, Copenhagen, Hamburg, Milan, Paris, Prague and Vienna. In addition to implementing growth strategies for fashion retailers, designers and landlords, Marc-Christian Riebe executes retail roll-outs and expansions, for companies such as Bonita and Sunrise opening in locations throughout Switzerland.
Additional fashion brands Marc-Christian Riebe has placed in new locations include: Accessorize, Adidias, American Apparel, Apotheke Sun Store, Bonita, Butlers, Calida Companys, Coop, Desigual, Esprit, Franz Carl Weber, Geox, Gidor, H&M, Herren Globus, Jack&Jones, Karen Millen, Kiehl’s, Lacoste, Levis, Longchamp, Mango, Massimo Dutti, McGregor, Metro Boutiques, migrolino, Migros, Mister Minit, Navyboot, New Yorker, Odlo, Only, Orange Pasito, Petit Bateau, Samina, Street One, Sunrise, Swiss Alpine, Tara Jarmon, Thomas Sabo, Tom Tailor, Vero Moda, Victorinox, Yves Rocher, among others.
Marc-Christian Riebe has represented restaurants including Burger King, McDonalds, Starbucks, Vapiano and others. He has sold two Swiss Retail Chains with dozens of Locations throughout Switzerland. He also partners with European, American and Asian real estate agents to assist with their search in Switzerland or for his clients abroad.
In Munich for example, Marc-Christian Riebe was on the tenant side of the Belstaff, Brunello Cucinelli, Escada, Gucci, Tara Jamon leases at Maximilianstrasse as well as Guess in Theatinerstrasse.
On the investment sales side, Marc-Christian Riebe sold several retail properties in Zurich and throughout Switzerland.
He garnered numerous awards and consistently ranked among its top 5 retail professionals in Europe. For multiple consecutive years, Marc-Christian Riebe has appeared in several magazines, newspapers and TV interviews and was travelling around the globe for the cornerstone of Location TV. He is a member of the International Council of Shopping Centers, German Council of Shopping Centers and Swiss Council of Shopping Centers.
Marc-Christian grew up and was educated in an entrepreneur family in Constance (Germany). After an apprenticeship in the real estate and early professional experience with Allianz Immobilien in Munich in 1995, Marc-Christian went on to study International Business Finance in Bremen (Germany) and Leeds (England). In 2001 he was subsequently employed by Ernst & Young, responsible with transaction support for due diligence and M&A projects.
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